The growth of camping personnel in mature foreign markets drives the demand for camping equipment to grow.
Camping, tourism, and leisure activities refer to the activities of using self provided or leased equipment outdoors for the main purpose of leisure and recreation, sports and entertainment, natural education, etc, and staying in campsites with clear scope and corresponding facilities.
The growth of camping personnel in mature foreign markets drives the demand for camping equipment to grow.
According to the "Deep Research and Investment Trend Analysis Report on the Current Situation of China's Camping Industry (2023-2030)" released by Guanyan Report Network, in the context of the repeated epidemic in the past two years, more people have participated in outdoor camping, a short distance, safe, private and social leisure activity, which has driven the growth of demand in the camping equipment market. Economically developed countries such as Europe, America, Japan, and South Korea are major camping market countries, The demand for the camping market has maintained good growth with new additions. According to a report from the American Camping Association, 48.2 million households in North America went camping at least once in 2020, including 10.1 million households who went camping for the first time. The proportion of first time campers increased five times compared to the previous year; Cotswold Outdoor stated that the sales of camping equipment in the UK increased by 60% year-on-year in 2020; According to data released by the Korea Institute of Trade Statistics and Revitalization, the export value of camping products in South Korea in the first half of 2021 was 102 million US dollars, a year-on-year increase of 84.7%. During the same period, the import value of camping supplies was 191 million US dollars, a year-on-year increase of 105.1%. In 2021, the global outdoor product market size has reached 76.8 billion US dollars, and with the recovery of the global economy, it is expected that the market size will continue to grow.
